Is it worth losing a customer for the sake of 50c?

Is it worth losing a customer for the sake of 50c?

This was my face when twice in two days I left a business just ever so slightly miffed, but overwhelmingly resolute that I would not return. Why? Because their penny pinching saw them break a promise to me as their customer. Being English I’m not one to cause a...
The New GrabOne!

The New GrabOne!

You may have noticed that things have changed! Read on to find out what and why – and how it’s going to be even better for you, the consumer. Since its conception seven years ago, GrabOne has seen a complete change in New Zealand’s eCommerce landscape, and the...
Live a little.

Live a little.

Live a little marks the start of a new way of talking about, thinking about and presenting GrabOne to our consumers and to the wider market. Back when GrabOne was a group buying site featuring just one daily deal our slogan was ‘buy together, save together’. But since...
Content Marketing: Hype or help?

Content Marketing: Hype or help?

It raises your brand’s profile, advertises your expertise, and even improves your SEO! But what exactly is it? While ‘Content Marketing’ might be the current term du jour, it’s really an umbrella phrase for these forms of marketing: Industry news...
Making the most of your GrabOne deal

Making the most of your GrabOne deal

By Lucy Cronin So, you’re running a GrabOne deal for your business – congratulations! You’ve just joined 23,459+ New Zealand businesses who are harnessing the power of our 1.7 million-strong customer base. Of course, we want your promotion to be a huge success, so...